Marketing & Promotion
Resources for library marketers.
Below are links to printables, templates, and some helpful toolkits.
Need marketing help or advice? Contact Kelli at Kelli@wrlsweb.org.
Created by the Wisconsin Public Library Systems Marketing Cohort
So You Want to Conduct a Survey?
Request printed marketing materials: https://badgerlink.dpi.wi.gov/get-word-out/download-outreach-materials
And don’t forget about other marketing materials: https://badgerlink.dpi.wi.gov/library-staff
Getting Started with Creativebug (PDF)– A guide for patrons.
Canva Template (same thing as above but editable): Getting Started Canva Template
Email firstname.lastname@example.org for access to the password-protected Creativebug Portal where you can access a full library of digital assets.
Also, follow Creativebug on Facebook for great sharable posts.
Canva Template | Handouts (1/2023)
Find more sharable and printable items at https://support.gale.com/marketing/products/courses.
Libby App & Wisconsin's Digital Library
Request Promotional Flyers, Posters, and Business Cards for Wisconsin’s Digital Library: https://wplc.info/wdl-promotional-materials
Marketing & Outreach | Libby Website Get the word out about your OverDrive collection with our free resources to print, distribute, or share digitally: https://resources.overdrive.com/library/marketing-outreach-social/
Job Seeker Resources: JobCenterofWisconsin.com
Shine a light on your library’s job seeker resources. Don’t wait for the media to come to you!
Drive local job seekers to www.JobCenterofWisconsin.com or your public library using a wide variety of customizable Canva communication materials. Includes information about how to present a story, press release, PSA, and more to your local media partners.
Find dozens of timely marketing items here: https://press.kanopy.com/united-states-public-libraries/
Movie Licensing USA | Swank Motion Pictures
Marketing & Training Materials: https://referencesolutions.data-axle.com/marketing-and-training-materials/